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We are pleased to be working with FT Strategies and FIPP again to bring you the next Google Digital Immersion Week, online from 21-25 February.

The course starts on the 21st is for magazine media executives in Europe. There are places for 10-12 people on the programme. Apply to attend here. Note: choose the option “Digital Immersion for Magazines” to apply for the right programme.

About Digital Immersion Week

Digital Immersion Week is a specialist five-day course for operational managers in magazine media in Europe.

FT Strategies and DI5rupt have co-developed the content for Google and FIPP. It includes case studies from the FT and leading magazine media experts.

With Q&A opportunities and one-to-ones with our hosts, the highly interactive programme runs from 10 am to 6 pm CET every day. Note: It includes breaks for participants to attend to their day-to-day business.

  • Day 1: Beginn your digital product transformation and define the objectives you want to achieve;
  • Day 2: Build your readership by developing data-driven personas;
  • Day 3: Deepen engagement with data-driven engagement tactics; 
  • Day 4: Build a reader revenue monetisation strategy utilising the above; and 
  • Day 5: Drive the change by developing your draft North Star and objectives.

The hosts for the programme are FT Strategies’ Maciej Bugala and Quested Consulting’s Alastair Lewis.

Guest lecturers include:

  • James Hewes, President and CEO, FIPP;
  • Jon Slade, Chief Commercial Officer, FT;
  • Martha Williams, CEO, Newsmedia Network, USA;
  • Renee Kaplan, Head of Digital Editorial Development, FT
  • Andrea Davis, Non-Executive Director, Scale-Up Advisor, and Consultant;
  • Darren Joffee, Commercial Finance Director, FT; 
  • Markus Grindel, Managing Director, GlobalBrand Licensing, Condé Nast International; with
  • 2-3 more to be added

A reminder: places for the programme are limited to 10-12 people, so apply now.