RTL's Valeria Keupper will speak at Di5rupt and WNMN's First-Party Data Strategies ahead of the FIPP World Media Congress 2022
The Di5ru.pt blog

With 80 international speakers participating, the FIPP World Media Congress agenda covers a range of topics and viewpoints that will give attendees thorough insight into developments in the media sector globally and within markets.

In a sense, there will be mini-events within the larger events for those wishing to deep-dive into certain topics.

The Congress speaker programme runs on 8 June and 9 June, but the learning opportunity already starts in the afternoon of 7 June with our First-Party Data Strategies seminar.

Take a look:
Overall Congress schedule 7-9 June

So, for example, if you are interested in data, at Congress you will have the opportunity to:

  • 7 June:
    • The First-Party Data Strategies seminar mentioned above – with speakers including from RTL, The Ozone Project, Schibsted, and Mather Economics.
  • 8 June:
    • Taking your data further – a workshop with Zephr’s Felix Danczak
    • Assessing digital readiness and a future road map – a speaking slot with Mather Economics’ Arvid Tchivzhel and Roularta Media Group’s Peter Thiers
    • Engaging users at every step of the subscription journey – a workshop with Nils Riise of Piano
    • Selling digital programmes without cookies – with Jim Elliot of James G. Elliot Co. Inc.
  • 9 June:
    • Driving the essential first-party data strategy – a speaking slot with Martha Williams of World News Media Network
Take a look:
7 June: First-Party Data Strategies speaker programme

What about micro and macro trends affecting media, media workers, the leadership, and audiences?

  • 8 June:
    • The world according to Vivendi – with Arnaud de Puyfontaine of Vivendi
    • From transformation to growth, and the challenges facing media – with Professor Lucy Küng
    • Equipping media managers to meet digital and people challenges and develop strategies for sustainable success – with Shweta Bhandary (Google), Tara Lajumoke (FT Strategies) and Rachel Arthur (Boomsaloon) and James Hewes (FIPP)
  • 9 June:
    • Media leadership in a time of change – Natalia Gamero, Condé Nast
    • What to make of developing global and economic trends as you position your business for the future – Florian Elder, POLITICO
    • Tales of survival and success around the world – a workshop with Katahdin’s John Wilpers

How about Web 3, or components of it?

  • 8 June:
    • The next digital transformation – with Axel Springer’s Ralph Büchi
    • The beginning of forever and how not to be left behind – with IMC’s Juan Señor and Iñes Bravo (includes the launch of IMC and FIPP’s Innovation in Media World Report 2022)
    • How content creators & NFTs are making GialloZafferano a global food media brand – with Mondadori’s Daniela Cerrato
  • 9 June:
    • The opportunity for media in Web 3 – with Condé Nast’s Ciara Byrne
Take a look at the Congress agenda:
8 June: Congress Day 1 speaker programme
9 June: Congress Day 2 speaker programme

Want to look at what others are doing with audio and video?

  • 8 June:
  • Making podcasts pay – with Alastair Mackie of FT
  • How SANDOW Design Group developed a video streaming platform to complement their architecture and design media brands – Erica Holborn and Bobby Bonett
  • Local appetites for listening – with Susan Jurevics, Audible
  • How 96-year-old Vikatan Group found gold in video – with Srini Balasubramanian
  • How Tortoise Media slowed down news but accelerated audio and membership growth – Katie Vanneck-Smith

Maybe you want to focus on magazine media?

  • 8 June:
    • Developing a revenue mix for the post-pandemic world – Alysia Borsa, Chief Business Officer and President of Lifestyle, and Tom Rowland, VP of International, Dotdash Meredith, USA
    • How magazine media in India collaborated during the pandemic to re-imagine the publishing model -Srini Balasubramanian, President, Anant Nath, General Secretary, and Manoj Sharma, Treasurer, Association of Indian Magazines, India
    • Modernising a 120-year-old independent magazine – Amer Safir, Editor-in-Chief and Publisher, The Review of Religions, UK
    • How the 96-year-old Vikatan Group found gold in video – Srini Balasubramanian, MD, Vikatan Group, India
    • Covid-19 and how Media24 built an innovative new production model for their magazines – Minette Ferreira, GM, Lifestyle and News, and Nerisa Coetzee, GM: Lifestyle, Media24, South Africa
    • GRAZIA: a strategic shift in fashion publishing – Daniela Sola, MD: International, Mondadori, Italy
    • Print’s premium future – Jeremy Leslie, Founder, magCulture, UK
  • 9 June:
    • The art and science of adding value to your magazine cover – Alan Centofante, CEO and Chief Strategist, Cover Rocket, and Krifka Steffey, Director of Newsstand and Media Divisions, Barnes & Nobel, USA. Interviewed by Samir Husni, Founder and Director, Magazine Center, USA
  • Pre-recorded:
    • Extending brands across platforms while remaining steadfast in producing quality content -Yu Min, Editor-in-Chief, Aerospace Knowledge Press, China (pre-record)
    • Transforming a near century-old news magazine into fit-for-purpose for the WeChat generation – Honggu Li, Editor-in-Chief, Sanlian Life Media, China (pre-record)
    • Magazine media innovation for mobile engagement – Haitao Du, Chairman, Beijing Prominion Publishing Co, China

We recommend to attendees to really go through the FPD Strategies agenda, and the agenda for Day 1 and Day 2 of Congress to plan ahead how you want to make the most of the learning opportunity.

For more and to sign up:

Congress: https://di5ru.pt/event/fipp-world-media-congress-2022/

First-Party Data Strategies (Congress delegates sign up for free): https://di5ru.pt/event/first-party-data-strategies/